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April 16-18, 2024
Lake Como, Bellagio, Italy

Lake Como Wedding Photography

Workshop Experience!

This Is Your
Once-in-a-Lifetime

Dare to be Fearless: Step Beyond Comfort, Embrace Vulnerability, and Shatter the Boundaries of the Known

→ don’t know what makes you unique, especially when compared to other photographers… 

→ have no idea how to go from budget, price-shopping couples to couples who pay your worth…

→ need to boost your portfolio, but don’t know how to attract your dream clients…

→ feel a sense of intimidation when you scroll Instagram and see other photographers doing the same thing as you, or doing it even better than you…? 

Struggling to carve out your unique space for your wedding photography?
If you… 

...then breathe easy. You're exactly where you need to be.

→ elevating your wedding photography brand with masterclasses by world-class experts…

→ getting actionable steps to take your photography brand from boring to exceptional…

→ enhancing your portfolio with hands-on photoshoots in locations across Lake Como…

→ learning how to take the courage to break from the mold, crafting a style that's unapologetically and boldly you.

all set against the backdrop of Lake Como’s breathtaking beauty! 

Because this is the key to…

Embark on a 3-day, in-person workshop hosted by the experts of destination wedding photography: Lilly Red + Vic, Cara Mia, and From the Daisies.

In this transformative journey, immerse yourself in the wisdom and experience of these industry leaders. Dive deep into challenging the status quo, harnessing your artistic prowess, and meticulously crafting a brand that stands unshaken.

Why navigate the intricacies of brand-building alone?
We are here to guide, mentor, and empower you every step of the way.

Gain actionable insights and partake in hands-on learning experiences designed to elevate your wedding photography brand and creativity to new levels.

And where better to commence this exciting adventure than the epitome of luxury wedding destinations, Lake Como 📸

This is your chance to learn from industry leaders, participate in styled shoots, and create trend-setting, unique, and inspiring content.

And the best part? It's all happening at a luxurious 5-star villa, nestled in the heart of Lake Como from April 16-18, 2024.

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Wanna see what you’re in for? Good thing we captured the last By the Lake Workshop on video!

This is not your typical creative workshop… 

Sick of brand new wedding photographers claiming to teach you how to make a name for yourself? 

Tired of workshops that have too many speakers who talk about their inspiring journey… but don’t give you actionable steps for your business?

What about fighting for shots for your portfolio at the photoshoot you paid to attend? 

Or even photoshoots that are missing high-end styling and model couples that lack real chemistry? 

Us, too. 

This is what you need to take your destination wedding photography brand to the next level. 

That’s why we’ve created the 

By the Lake Workshop

When you join us, you’re getting: 

  • Step into an immersive in-person workshop, designed not just for learning but for experiencing. Feel the life-changing energy, absorb the knowledge, and revel in the excitement of connecting with peers who share your passion.

  • 3 world-class luxury destination wedding photographers guiding you and giving actionable steps for your business on day 1, day 30, and day 365.

  • Photograph creative photoshoots and challenges that push you beyond mere clicking. Dive into a full styled shoot that covers the entire wedding day. Master the art of crafting storytelling images that truly set you apart.

  • Intimate 90-minute photography sessions to shoot alongside world-renowned destination wedding photographers. 

  • An aperitivo hour to mingle and connect with these top-level photographers and other like-minded wedding photographers.

  • An opportunity to boost your portfolio in the gateway location for luxury weddings - Lake Como! 

Meet Your Masterclass Experts 

Learn from 3 world-class destination wedding photographers and a top-tier business strategist, all of whom are reshaping the modern "luxury" photography experience and business landscape!

Lilly Red is a renowned destination wedding photographer and a Lake Como, Italy native. She has a passion for capturing love stories in the world’s most beautiful, epic locations. And she’s widely known for her bold, fashionable, and artistic photography style wrapped up in a luxury experience. 

She’ll teach you how to view images as more than just photographs, and instead see them for the blend of art and emotion they are, especially through forging a lasting relationship with your couples. 

Lilly Red
@elisabettalillyred

Lilly Red

Known for her untraditional, out-of-the-box approach to photography, Cara Mia thrives when she’s out of her comfort zone and reinventing the creative process. Her goal is to empower you to challenge the norm, ditch trends, experiment with your creative process and embrace your uniqueness.

She’ll help you identify and refine your unique style and approach to photography and weave it into a scroll-stopping brand persona. 

Cara Mia
@caramia

CARA MIA

Stephanie of From the Daisies is renowned for her nostalgic, documentary-style visual narratives that redefine what it means to showcase a romantic, luxurious aesthetic. 

She’ll guide you through building a brand and marketing it to reach your dreamiest clients who want your style of photography. 

From the Daisies
@fromthedaisies

FROM THE DAISIES

Vic, the strategist and CEO behind Lilly Red, masterfully pivoted from a career as a licensed electrical engineer to a creative entrepreneur.

Doubling as Lilly's second photographer and trusted partner-in-crime, he harnesses the power of turning creativity into opportunity. Together, they inspire photographers to dominate their niche, turning ordinary businesses into standout sensations.

Lilly Red Academy
@lillyredacademy

VIC

Bellagio, often referred to as the “Pearl of Lake Como,” is a picturesque lakeside town celebrated for its grand villas, artisanal shops, and gourmet restaurants. Its vibrant and charming atmosphere is complemented by the backdrop of Old World, historic buildings and the mesmerizing Pre-Alps mountains that encircle the lake.

Nestled in the heart of this enchanting town is the Grand Hotel Villa Serbelloni, a beacon of luxury and history. Recognized as one of the "World's Best" by Travel and Leisure in 2023, the hotel has welcomed illustrious guests such as Sir Winston Churchill, J. F. Kennedy, and Al Pacino. As the chosen venue for our workshop, it offers participants an experience that seamlessly blends its storied past with contemporary excellence. Prepare to take photos that showcase the Old World beauty of Bellagio and immerse yourself in an enriching photographic journey.

Why Bellagio, Lake Como? 

Of all the places in the world…

Lake Como is a highly sought after destination for couples worldwide who are planning luxury weddings, getaway elopements, honeymoons, anniversaries, couple’s sessions, vow renewals, and so much more. 

You’ll walk away with a brand new portfolio showcasing your expertise and artistic ability with Lake Como as the epic backdrop. And you’ll walk away with actionable steps on how to use that portfolio to start booking your dreamiest clients! 


And why Lake Como?

And maybe even more importantly… 

 We’re local to the area. So your hosts know all of the best spots for photos and for things to do outside of the workshop. We’ll help create an entire experience that revolves around the Lake Como way of living – la bella vita, or “the beautiful life.” 

You can use our local’s guide for the best recommendations for aperitivo, must-see shops, and top-notch Italian faire. We’ll send it to you when you get your ticket to the By the Lake Workshop so you can start planning your entire trip! 


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Here’s a peek inside of this 3-day experience: 

Day 1: April 16th, 2024

Available For VIP Attendees Only

Includes photographing alongside Cara Mia for:
CREATIVITY UNLEASHED
  • Elevate your craft beyond the standard click. Engage in a creative photoshoot that emphasizes emotion, innovation, and the art of storytelling.
  • Delve into intimate moments, challenge conventions, and encapsulate the raw essence of love.
  • Together, let's revolutionize the way we approach our photos sessions.

creative photoShoots (with couple #2):

Includes photographing alongside Lilly Red for: 
BOLD, FUN, and FASHION
  • Getting ready with bride, dress, groom, suit, bride and groom details, and flat lays
  • Bridal and groom portrait sessions
  • First look and couple’s session with bride and groom
  • Epic ceremony with lakefront views
  • Luxurious table setup with jaw-dropping design

Full Wedding Day Styled Shoot (with Couple #1):

SOLD OUT
SOLD OUT
SOLD OUT
SOLD OUT

Day 2: April 17th, 2024

limited to 70 attendees

As a VIP attendee, join Lilly Red, Cara Mia, From the Daisies, and Vic for a VIP dinner!

Wear your most fun and fashionable cocktail attire to a lively dinner with the most delicious local Italian faire. 

VIP ATTENDEE DINNER:

Includes a full day of Masterclass-style educational keynotes with a wide range of topics covered by:
  • Lilly Red
  • Cara Mia
  • From the Daisies
  • Vic


education day

Includes socializing and mingling over Italian cocktails or wine with other attendees and Lilly Red, Cara Mia, From the Daisies, and Vic.

apertivo hour

Dive into business, marketing, and strategy. Discuss challenges and co-create solutions. Connect with peers, harness collective insights, and elevate both your craft and commerce. Our sessions promise transformative discussions and actionable takeaways.

Hosted by:
Vic

group coaching "hot seat"

optional add-on

Join a 90-minute photo session and dive into a transformative photography experience. Shoot side-by-side with industry titans, absorb their mastery, and elevate your craft in real-time while building an epic portfolio.

Hosted by:
Lilly Red
Cara Mia
From the Daisies
Dive into an efficient workflow, harness AI tools for streamlined culling and precise editing. Elevate your edits.

Bonus: Receive my exclusive Renaissance Presets for both desktop and mobile.

Hosted by:
Lilly Red

PHOTOshoots along side the best

post-production workflow & editing

LIMITED availability

Day 3: April 18th, 2024

(Limited to Only 16 Attendees)

The VIP Attendee Experience

click to see what's included

SOLD OUT
SOLD OUT
SOLD OUT

Exclusive Front Row Seats for the Masterclass Education Day

Be up close and personal with the featured instructors so you don’t stand a chance of missing a single thing. 

VIP Dinner on Day 2

After the Aperitivo Hour, you’ll join the other VIP Attendees and Lilly Red + Vic, Cara Mia, and From the Daisies for an exciting night on the town in Lake Como. Get extra time to connect with other VIP guests and these 3 world-class wedding photographers. 

VIP Attendee Swag Bag

Don’t leave empty handed! You’ll leave this creative experience in Lake Como with mementos and goods from local artisans.

“Concierge” Service

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Aperitivo Hour on Day 2

Join the workshop attendees and Lilly Red + Vic, Cara Mia, and From the Daisies for a social aperitivo hour. Connect with like-minded wedding photographers from across the world, ask these world-renowned photographers questions, and soak up la bella vita in Lake Como! 

Access to 2 Full Days of the Workshop!

As a VIP Attendee, you’ll get access to 2 days of this business transforming experience, including:
  • Full Wedding Day Styled Shoot with Lilly Red
  • Creative Photoshoot with Cara Mia
  • Masterclass Education Day

Priority Access to Add-On Photo Sessions on Day 3

As a VIP Attendee, you’ll get first priority in purchasing your photo session tickets and choosing your session times with Lilly Red + Vic, Cara Mia and From the Daisies on Day 3 of the experience. 

sold out

sold out

PAY IN FULL



sold out

sold out

Snag your ticket for only paying $475 today! Then just 5 more payments of $475

PAYMENT PLAN


early bird pricing!

Take the stress out of travel with this added bonus! As Lake Como natives, Lilly Red and Vic will help you coordinate your travel with other attendees. 

The “Choose Your Own Adventure” Experience

Create an itinerary that suits your needs based on your level of experience! 

With the “Choose Your Own Adventure” Experience, you can opt into Days 2 and 3. Select one or both adventures to create your workshop experience: 

limited tickets available

90-Minute Photo Session

Shoot alongside world-class destination wedding photographers who are known for their bold, out-of-the-box styles. 

Choose a session with your photographer of choice. Walk through their personal methods and take their advice and guidance on how to develop and refine your unique style! 

All orders processed on a secure server.

Aperitivo Hour on Day 2

Join the workshop attendees and Lilly Red, Cara Mia, From the Daisies and Vic for a social get together.

Connect with like-minded wedding photographers from across the world, ask these world-renowned photographers questions, and soak up la bella vita in Lake Como!

Masterclass Education Day

Take a seat for the full day of Masterclass Education Keynotes on Day 2 of the Workshop. 

Get advice, guidance, and actionable steps for every part of your wedding photography business from Lilly Red, Cara Mia, From the Daisies, and Vic.

DAY 2: Masterclass Education Day




coming soon

DAY 3: Add-on Photoshoots

(ADD ON)

Day 2 + Day 3
Get the Bundle!

coming soon

bundle pricing

Reserve your exclusive spot for the:
  • Masterclass Education Day
  • Aperitivo Hour
  • and a transformative 90-minute photoshoot with either Cara Mia, From the Daisies, or Lilly Red. With this bundle, your photoshoot session is guaranteed, you will select your spot on a  first-come, first-serve basis

full education day
&
one add-on photoshoot

coming soon

Don’t take our word for it! 
Here’s what previous attendees had to say about the experience:

Claire White

The connections I made will be with me for life, and I know that attending Lilly’s workshop will become a defining moment in my career, and more importantly, my personal journey.”

“I knew I needed a radical creative direction change and since Lake Como, everything has changed.

JOLEEN X.

Not only did I get to learn from people who are trend setters in the wedding industry, but the connection and bond formed with my fellow attendees has been life changing. Highly recommendedrecommend for those who want to transform their business and take it to the next level.”

“Attending [this workshop] was one of the best decisions I’ve ever made as it’s a complete game changer. 

+ aren’t looking to break into the luxury niche market

+ are good where you are now in your business and you’re not looking to learn and grow

+ aren’t ready to step outside of your comfort zone to keep growing as a photographer

+ don’t fully believe it’s possible to make it and live a fulfilled life and business

+ think artists need to struggle to find their way, instead of learning from experienced artists

You can pass on this for now if you -

So who is this made for?

+ ready to build a brand and photography style that isn’t just like everyone else, but uniquely bold and you

+ wanting to break into luxury destination wedding photography without resorting to the “traditional” romantic, light and airy style

+ ready to learn from world-class luxury wedding photographers who have already built six-figure businesses 

+ excited to make a change so you can elevate your wedding photography brand! 

This is for you if you’re -

WE’RE LEAVING IT TO THE OTHER ATTENDEES TO LET YOU KNOW HOW INCREDIBLE THIS EXPERIENCE IS! 

VICTORIA

It was the best decision I could have made for my business. I’ve learned so much in three days, found new friends, ate delicious Italian food, and had a great time. When I came back home, I was so full of inspiration, creativity, and motivation! 

If you’re ready to push your business to the next level, I highly recommend [going] to Italy and learning from the best of the best in the industry!” 

“This workshop taught me that I can make my dreams reality. It really pushed my business to the next level.

HELENA

It was the beginning of an adventure, a magical story, and new friendships. Lilly Red inspired us with her work, her passion, and her enthusiasm!”
If you’re ready to push your business to the next level, I highly recommend [going] to Italy and learning from the best of the best in the industry!” 

“[Lilly Red] has given me an unforgettable experience from the beginning to the end.

(Choose to Pay in Full or a Payment Plan at Checkout!)

All orders processed on a secure server. 


COMING SOON! →

VIP ATTENDEE TICKET



sold out

GRAB THE FULL EXPERIENCE! →

LIMITED TO 70 ATTENDEES

Choose Your Own Adventure 
Day 2 Ticket:

Early Bird Pricing Until:
Oct 13, 2023 11:59PM 

Get Your Ticket! 

LIMITED TO 16 ATTENDEES

  • Masterclass Education Day
  • Day 2 Aperitivo Hour

WORKSHOP DAY 2:

  • Full Wedding Day Styled Shoot with Lilly Red
  • Creative Photoshoot with Cara Mia
  • Masterclass Education Day
  • First Priority to Add-On 90-Minute Photo Session Tickets
  • Admittance to Day 2 Cocktail Hour
  • Admittance to Day 2 Exclusive VIP Dinner
  • VIP Attendee Swag Bag
  • Concierge Travel Planning Service

not yet available

COMING SOON! →

LIMITED TO 60 ATTENDEES, WITH A MAX OF 10 ATTENDEES PER SESSION

Enhance Your Adventure 
Day 3 Ticket:

90-Minute Photo Sessions alongside your choice of Cara Mia, and/or From the Daisies

WORKSHOP DAY 3:

FAQs

What is the duration of the workshop?

This depends on your ticket choice, but the workshop is up to 3 full days of intensive hands-on photoshoots and Masterclass style education sessions. 

Who are the speakers for the workshop?

The workshop is led by Lilly Red + Vic. We also have Cara Mia and From the Daisies as featured speakers. Each speaker will have educational sessions, as well as photo sessions so you can learn from them and then shoot alongside them. 

The three of us are known for our bold, unique styles and we will encourage you to push your creativity out of your comfort zone. Cara Mia and From the Daisies are also traveling to Europe for this experience. So in all honesty, this could be your first and last time to see all 3 photographers together in one workshop! 

What topics will be covered during the workshop? 

There are a million different photographers out there, most of whom all use the same kind of “photography style.” 

After years of experience, we know that building a bold brand that stands out from everyone else comes from breaking away the trends and re-defining a “luxury” style. 

That’s what we’re here to teach you in this workshop. You’ll learn everything from discovering your unique photography style, creating an out-of-the-box brand persona, and how to market yourself so you reach your dream clients. 

What if I need to cancel my registration? 

We understand that plans can change, but we’ll be sad to miss you if you can’t make it! While cancellations are not permitted, you can absolutely transfer your ticket to another attendee. 

We will keep a waitlist of attendees if you need to transfer your ticket after purchase. 

I don’t speak English. What do I do? 

If we have enough demand, we will hire an interpreter to help those who do not speak English. If you do not speak English, please send us an email at vic@lillyred.it with the primary language you speak. We will keep you updated to let you know if we have enough demand to secure an interpreter. 

Please note: an additional cost will apply for those who require an interpreter at the workshop. 

Are meals and accommodations included in the workshop fee? 

The workshop fee covers the education and photoshoot sessions. 

Your travel, accommodations, and meals are separate, but we have a travel guide with our best recommendations. After you book your ticket, we will send you resources to help you plan your trip. 

If you’re a VIP Attendee, you’ll join us for our VIP dinner event on Day 2. We’ll help to coordinate your travel with other attendees, as well. 

I’m a videographer. Can I attend?

We love our videographer friends, and you’re encouraged to attend the education day! 

For the photo session days, we are limiting attendees to only photographers. This is so attendees can have the best possible experience without working over each other.


How many participants will be in the workshop?

We believe in quality over quantity. And we know you’ll get a better experience in a more intimate setting. 

We’ve limited the workshop to these small group settings: 

Day 1 (VIP Attendees Only): 16 attendees. There will be multiple stations, and you’ll be split into smaller groups. You won’t have to fight over one another for shots. This is fundamental and something we won't compromise on. You will absolutely have the time and space to capture scenes as they unfold.

Day 2: 70 attendees overall. Everyone gets a space to sit and learn, but this won’t be a huge conference. Spaces are limited, and we will sell out! 

Day 3: 10 attendees per session, with 6 sessions throughout the day. 

A full schedule and mood boards are coming soon! 

Do I need to bring my own camera and equipment?

Yes, we encourage you to bring your own camera and essential equipment. 


Will there be live shooting sessions?

Absolutely! We’ve arranged live styled shoots in the most picturesque locations around Bellagio to help you boost your portfolio with epic real-world scenes. 

I’m a beginner. Is this workshop a good fit for me? 

This workshop is designed for photographers of all skill levels. Whether you’re a beginner or an experienced pro, there’s valuable information and actionable steps to implement into your business

Is there a discount for early bird registrations? 

Yes! Early birds received $300 off their VIP Attendee ticket price or $100 off their Masterclass Education Day ticket. 

Early bird pricing ends on Oct 13, 2023 @ 11:59PM

How can I reach out if I have more questions? 

Feel free to contact us at vic@lillyred.it. Our team is here to assist you! 


(Choose to Pay in Full or a Payment Plan at Checkout!)

All orders processed on a secure server. 

$450   $350

ADD THIS EXPERIENCE! →

VIP ATTENDEE TICKET



$2995   $2695

GRAB THE FULL EXPERIENCE! →

LIMITED TO 70 ATTENDEES

Choose Your Own Adventure 
Day 2 Ticket:

Early Bird Pricing Until:
Oct 13, 2023 11:59PM 

Get Your Ticket! 

LIMITED TO 16 ATTENDEES

  • Masterclass Education Day
  • Day 2 Aperitivo Hour

WORKSHOP DAY 2:

  • Full Wedding Day Styled Shoot with Lilly Red
  • Creative Photoshoot with Cara Mia
  • Masterclass Education Day
  • First Priority to Add-On 90-Minute Photo Session Tickets
  • Admittance to Day 2 Cocktail Hour
  • Admittance to Day 2 Exclusive VIP Dinner
  • VIP Attendee Swag Bag
  • Concierge Travel Planning Service

NOT YET AVAILABLE

COMING SOON! →

LIMITED TO 60 ATTENDEES, WITH A MAX OF 10 ATTENDEES PER SESSION

Enhance Your Adventure 
Day 3 Ticket:

90-Minute Photo Sessions alongside your choice of Cara Mia, and/or From the Daisies

WORKSHOP DAY 3:

Don’t Miss Your Chance to Elevate Your 
Wedding Photography Skills in the Heart of Lake Como